THE MISSION. THE VISION. ABOUT US.
uniting people through the power of music, energy, and experience. We create moments that feel personal yet electric — blending community, sound, and atmosphere in unforgettable ways.
Soundcheck OC leads a cultural shift in Southern California music by curating elevated, intimate music events that prioritize vibe over hype. We aim to make Orange County a destination for next-gen underground music culture.
Kurt, is the founder and creative force behind Soundcheck OC. He launched his first event marketing agency, Event Plug, in 2022, quickly establishing himself in the world of luxury automotive activations and high-end hospitality with brands like Marriott. Behind the scenes, Kurt has also contributed to some of the biggest music experiences in the country — always operating at the intersection of precision, culture, and vibe. With Soundcheck OC, he’s channeling all of that into one mission: to build something that’s real, resonant, and rooted in music.